Blackbaud’s 2021 Charitable Giving Report dropped recently, and we couldn’t wait to dive in and see what trends from last year will influence (and are already influencing) 2022. We grabbed time with Kristin Priest, Vice President of Client Solutions, and Matthew Mielcarek, Senior Vice President, Analytics & Insights Strategy, to get their take on what fundraisers should pay attention to as we enter the second quarter of 2022.
A few of the questions they explore include:
Will 2022 see donors shifting to pre-pandemic giving behaviors?
If so, how will nonprofits position their case for support?
How will the rapid growth in digital shape the ways we connect with donors?
Founded in 2001, Pursuant is the leading full-service fundraising agency, building omnichannel solutions to drive marketing and fundraising results for nonprofit organizations. Grounded in analytics and powered by our GivingDNA technology, we extend an organization’s impact by allowing more people to experience the joy of giving. Experience the difference. Learn more at pursuant.com.
GivingDNA tools can help you understand the composition of your donor universe and benefit how you engage with your donors this year and beyond. Learn more at givingnda.com.