A record number of people lined up to support local, national, and international charities in 2020, which has fundraisers wondering if the historic levels of giving will continue or level out in the coming months. While predicting the future is nearly impossible in 2021, economic indicators point to a dynamic environment for giving at year-end and into 2022.
We asked our resident fundraising analytics expert Matthew Mielcarek to weigh in on the economic forces currently shaping philanthropy. Along the way, we explore how fundraisers and nonprofit marketers can prepare to respond to opportunities and challenges at hand.
You can download the full ebook of the Pursuant Giving Outlook at www.pursuant.com/givingoutlook21.
We also invite you to learn more about the GivingDNA Platform, giving analytics and donor insights technology that allows you to get a 360-degree view of who your donors are. It also helps you sort and segment those donors into highly targeted groups for personalized outreach. Get a demo at www.pursuant.com/demo.