Donor advised funds have risen in popularity over the years as a popular channel for philanthropy. Many fundraising leaders have heard about donor advised funds, but haven’t yet incorporated them into their fundraising strategies. Moving into an uncertain future, it’s become paramount for nonprofit leaders to incorporate donor advised funds in their strategies.
Before the COVID-19 crisis uprooted the way fundraisers traditionally communicated with their supporters, Pursuant sat down with experts from Fidelity Charitable to discuss how nonprofits can leverage this increasingly important channel in their strategies. Though these conversations did not take place in that context, the advice remains as relevant as ever. We invite you to listen, share, and reflect on how to incorporate this supporter segment into your programs.