Mid-Level donors are too often underserved by the organizations that need them most.
Defined as supporters who contribute between $500 and $5,000, the subset saw less of a decline than other donor groups in 2021. This suggests that the value of mid-level donors has yet to be fully recognized by the nonprofit sector.
In this resource, we want to help you build the case to invest in a mid-level giving program at your nonprofit.
Click below to download The Ultimate Guide to Mid-Level Giving Part 1: The Case for Developing a Mid-Level Giving Program